Episode #14: Facebook Marketing for New Home Sales with Will Duderstadt

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In the Episode 14 of the New Construction Marketing Podcast I had a pleasure of interviewing Will Duderstadt- new home digital marketing extraordinaire.  We discuss Facebook marketing and Will gives his opinion on the use of personal page vs business page to build relationships with your customers.  We also discuss pros and cons of Facebook Groups and best practices on social media.  To join Facebook Group for the New Construction Marketing Podcast listeners, request access here and we’ll see you on the inside to keep the conversation going.

Will Duderstadt is a Digital Marketing Director for M/I Homes who is known to generate too many leads for his team.  Connect with Will on Facebook, Instagram and LinkedIn.

Check out a quiz that generated too many leads and create your own using QZZR

Keep social in social media.  Example: Sean Carpenter-real estate agent who does social media right.  Check out his Facebook and Instagram for examples and inspiration. Talk with your customers on social media, not at them!

The Cat Welfare Association  in Columbus is dedicated to the care of cats and kittens. Their annual fundraiser is a calendar contest. And this year, four of Will’s cats are in the running to be a calendar girl! A $5 donation allows you to vote for your favorite cat, all proceeds benefit the animals where they can live out the rest of their lives if they don’t get adopted.

Here are my Russian fur balls: Arya and Rhaegar.

Will’s favorite tools:

Buffer-social media management.

Google analytics-a must for your website.

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